Who are you?

AND WHAT DO YOU MEAN BY MAGIC?

Get to know the content creation studio that helps creative businesses take their marketing and visuals from lackluster to attracting leads all day long.

let's chat ⟶

WELCOME TO MY CREATIVE LAIR, AKA MY STUDIO!

YOU MIGHT BE WONDERING:

What’s in it for me?

This is the place for marketers & small businesses to learn how to make your content magnetic....so the leads keep flowin'. That might be new imagery, a step-by-step marketing strategy, or launching a website that works for you.

What do you do that I can’t find anywhere else?

While the internet convinced everyone to pick a niche and become an expert at one thing, I experimented with every angle of marketing and found that marketing is an ecosystem where every piece is connected, so I made it my mission to help businesses connect all the pieces.
Your capacity plays a major role in the right strategy for you, so you’ll always get the most impactful bang for your buck in a strategic marketing plan, whether you have two hours or two days a week to commit to your marketing. (If you’re a DIY-er, I’m your girl!)
Image content that brings the vibes of your brand to the forefront and invites all the right clients into your world. We do this by starting with the core message of your brand and building from there.

Can you Photoshop this out?

Seriously, it's one of the main FAQs of my life, ha! And the answer is: Sometimes. When it comes to stellar photos, my philosophy is that no amount of “fixing it in post” can make up for things gone wrong from the beginning. I have a strategy-first approach to photo shoots and marketing projects.

Here’s What It Means to FIND

You’ve met with SEO Joe, who said you need to update your keyword strategy and run ads. Social Media Sam thinks you should go all-in on social media. Website Wendy assures you that you'd be on your way if you built a new website.

Sure, you want to work with experts in their niche, but before you go hiring a social media manager because you don’t have time to figure it all out, you need a plan from someone who’s not trying to convince you that one channel is the way.

The truth is, you don’t need another channel or tactic; you need a brand strategy that starts with your core message and goals. (Hot tip: your social media manager is going to have far more success for you if you share a strategy with them.)

The same is true whether you’re planning a photo shoot, making a YouTube channel, or building a sales funnel.

Strategies are magic.✨

What good is a flood of traffic from SEO to your website if it’s not turning into leads? The end goal is so much more than traffic to your website, and that means SEO–or any other marketing effort–is only one step or tactic of the whole picture, aka the marketing ecosystem.

So, what's the way? It’s the center of the Venn Diagram, where your goals, capacity, and resources overlap. You may not be able to do everything at once, but a little planning and prioritization can go a long way toward moving forward. And that’s exactly what I’m here to help you with!

Your MODERN MARKETING MAGIC

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the story behind the studio

Who are you? (aka What’s your street cred?)

I’m Raquel; nice to meet you! I started shooting on a 110 film camera with Barbie as my model (posing on the trunk of her hot pink beach convertible), and I’ve held a camera to my eye ever since. From fine art training in the darkroom to winning awards and shooting for national and international magazines and brands, I combined technical knowledge with a creative vision to hone my style. Along the way, I worked closely with major brands and ad agencies and spent ten years in the agency world.

Now, I help small businesses and marketers create high-quality content strategies and visuals to promote their products and services and guide them on the best next steps in marketing.

notes from clients

Sound good to you?

My (Digital) Door is ALWAYS open

Thinking about refreshing your marketing, updating your website photos, or learning to DIY your content? I’d love to hear more about your business and goals!

let's chat ⟶

FUN FACTS AKA Things we can talk about over coffee

Strangest Photoshoot

I once worked on a shoot for Martha Stewart Living where there was a meat-eating parrot named Senator Chambers.
Peach Fuzz

Peach fuzz gives me goosebumps! As in the hair on my neck stands up … So, yeah, I peel peaches.
6-figure iPhone photos

I’ve sold everything from client products to a three-bedroom house with only photos taken on my iPhone and teach clients to do it, too.