MISSION PROPER

This gorgeous cafe and mercantile brings “proper traditions and casual comfort” to Traverse City, Michigan’s Old Mission Peninsula. In addition to their fresh and flavorful daily menu, the owners love bringing the community together in their stylish, comfortable space.

Along with their specialty coffee partner, Panther Coffee, they hosted a unique Nicaraguan Brunch event that epitomized that community vision.

 
  • Food & Beverage

  • Brand Photography
    Short-Form Video

  • To create a visual story of fresh, beautiful food, coffee education, community, and collaboration.

 

COMMUNITY CAFE & MERCANTILE

In the words of Mission Proper, “Our mission is simple: providing proper goods for easygoing folks.”

Showcasing their goods and cozy, casual space was key to the event and brand imagery. Focusing on the stylish design elements and highlighting treats like tres leches cake with dried flowers and dulce de leche iced coffees, the image collection showcases their welcoming (and delicious) vibe.

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Fortunate Coffe Co.